Succeed in America

Overcome Cultural and Linguistic Barriers. Improve Effectiveness

nara@SucceedinAmerica.com 



letters-786090__340-2In the business world, lack of information about etiquette and unspoken rules on gender interaction and norms can create misunderstandings crucial for an individual’s success. Consider the following job interview situation, adapted from the book How to Get a Job in the USA:

 Olga Petrovskaya did not understand why it took so long for her to get a job in America. She had graduated with honors from the top technical school in Saint Petersburg Polytechnical University, Russia.

She had been the most valuable IT manager in a very successful jewelry manufacturing plant for the last two years. When her family moved to the US, she was not worried at all about the transition. Her English, she thought, was fairly good and her profession was in great demand in America. 

In the business world, lack of information about etiquette and unspoken rules on gender interaction and norms can create misunderstandings crucial for an individual’s success.

But things did not proceed as smooth as she had anticipated. Potential employers were impressed with her credentials, as well as her résumé, which she had created with the help of an American friend. However, even though she went to many interviews, she did not receive any job offers.

She could not understand why. She replayed her most recent interview in her mind again and again. Yes, she wore her best dress, the one with a little lace collar and buttons down the back; it went perfectly well with her new red patent leather shoes with silver buckles. She recalled that the recruiter, a man, seemed somewhat strange to her: he extended his hand for a handshake first. ‘How rude,’ thought Olga. Should he not wait until she, a woman, extended hers first? Then he had smiled at her throughout the interview. Did that mean he fancied her? She tried to avoid his eyes and maintain a very sombre expression so that he did not get any ideas….

Clearly, those who are being relocated internationally need to understand gender issues. The following are some suggestions for a human resources manager:

Consider the possibility that you actually have a problem. Do not assume that because expats travel a lot, they know the protocol in each and every country. Instead, ask your relocating employers to give their views on the role of women and men and how they are perceived in their cultures of origin. Never assume that your expats know the intricacies of gender interaction in the US or you will have a problem or even potentially face legal complications.

Think about getting a professional to conduct a training program to set expectations about American workplace culture. I found this helps companies address gender issues.

Many countries throughout the world have laws guarding against sexual harassment in the workplace. However, different nations have different interpretations of them. That is why I define sexual harassment in my book, Ameri$peak , as “inappropriate—from an American standpoint—behavior when interacting with the opposite sex.”

(This is an excerpt from Dr. Nara’s article published in Worldwide ERC Mobility Magazine.)

You Might Also Like These Articles:

Sexual Harassment or a Compliment?
Business English: Useful Phrases for Cell Phone Calls 
3 Vital Tips for Building Confidence in Business Meetings 

tn[2] (2)**Dr. Nara Venditti is the owner of Succeed In America specializing in business communication skills for foreign-born professionals and cross-cultural communication in the workplace. She is passionate about cross-cultural understanding and helping non-native speakers of English succeed in the American workplace. She
 speaks  and writes on Business English and communication across languages and cultural divides. She is  the author of numerous articles and books on the topics available on SucceedinAmerica  and  on  Amazon amazon-underground-app-us-black.    

 


 

 

man and woman faces vector profilesSocially acceptable behavior varies across cultures—what holds right in one society may not be so in another. Consider this passage by Laura Klos-Sokol, cited in Riall W. Nolan’s book “Communicating and Adapting Across Cultures”:

“Imagine a professional meeting beginning like this: a woman enters an office and introduces herself, extending her hand to shake only to have him kiss it. Next, he helps her off with her coat and takes her by the arm to usher her over to a chair three feet away. This is the Polish way: she could sue for it in the United States.”

Many times I have encountered similar behavior in my native country. This was part of good manners and was considered ‘classy’ behavior. In some cultures, males are expected to be dominant and gallant. On the other hand, when I first experienced the American ‘bear hug’ in Armenia with a man from the US, it made me very uncomfortable and I was relieved that my fellow countrymen were not there to witness such a gesture.

Expats who have been sent to the US must consider the unspoken rules of gender interaction accepted in this country. Not knowing the rules may have a traumatic effect and even be dangerous from a legal perspective—the employer may be sued for sexual harassment. On the other hand, a female student of mine from northern Brazil once told me how she missed that whistle of admiration – or tease, I thought— from the men when she would pass by. 

whistling is not something you would expect a man to do in the American workplace, even if you are Sophia Loren, Melania Trump, or Miss America.  

It may be normal in some northern Brazilian workplaces to whistle when an attractive woman passes by, but whistling is not something you would expect a man to do in the American workplace, even if you are Sophia Loren, Melania Trump, or Miss America. 

Men in Italy are notorious for whistling at attractive women in such a manner that would make many American construction workers blush. Italian, Brazilian, and Armenian women may not take offense at such behavior and may even take it as expression of appreciation. As a rule, however, professional women in the US do not appreciate it. It can be very disturbing and threatening for North American women and they may deem it inappropriate and discriminatory. As a nation, Americans are committed to equal rights for women. For this reason, women are expected to be treated as equal to men. 

Many countries throughout the world have laws guarding against sexual harassment in the workplace. However, different nations have different interpretations of them. That is why I define sexual harassment in my book, Ameri$peak , as “inappropriate—from an American standpoint—behavior when interacting with the opposite sex.”

(This is an excerpt from Dr. Nara’s article published in Worldwide ERC Mobility Magazine.

You Might Also Like These Articles:
Business English: Useful Phrases for Cell Phone Calls 
When It Is OK and Not OK To Use OK
3 Vital Tips for Building Confidence in Business Meetings 

tn[2] (2)**Dr. Nara Venditti is the owner of Succeed In America specializing in business communication skills for foreign-born professionals and cross-cultural communication in the workplace. She is passionate about cross-cultural understanding and helping non-native speakers of English succeed in the American workplace. She
 speaks  and writes on Business English and communication across languages and cultural divides. She is  the author of numerous articles and books on the topics available on SucceedinAmerica  and  on  Amazon amazon-underground-app-us-black.    

 
We all know that humor is good for you. It is well known that lighthearted laughter will regulate one’s blood pressure, accelerate recovery from illness and decrease stress in the workplace. In other words, laughter can be good medicine. It’s true that all cultures enjoy humor and laughter, but how people perceive humor is culture specific. With increasing cultural diversity in the workplace, we need to keep in mind that humor is meant to be funny, not insulting. What perceived as funny in one culture, might not be understood or might even be insulting in another. Some cultures use sarcastic or put-down humor in conversations so as to tease each other. Other cultures do not use sarcastic humor and find this type of humor offensive. Often in a diverse gathering an inappropriate joke may misfire. So I do not recommend poke fun at other groups and individuals in professional and business gatherings. How to determine what kind of humor is appropriate? If you want some fun, have it at your own expense – the safest type of humor is self-depreciating humor Do not tell jokes related to physical appearance like a person’s height, weight or the size of their nose. Keep in mind that humor does not translate well because very often it is based on word plays or puns, and these do not translate easily into another language. Do not tell political, religious, ethnic, racial jokes and other jokes that ridicule peoples’ beliefs or affiliations or even accents. In one organization I recently presented at, a manager was demoted for repeatedly ridiculing an employee’s accent. As you can see, sometimes “humor” is no funny business! So know what, when, where, who and how to kid around. Nara Venditti, Ph.D., is a platform speaker, educator and author. She is the president of Succeed in America, LLC and author of “How to Get A Job in the USA ” and “Ameri$peak.”. She is an expert in foreign born employee development, global diversity and business English and a frequent presenter at conferences, companies, public libraries, and educational institutions. She speaks on careers, communication and global and multicultural diversity. She can be reached at +1 203 791 1107 or http://www.succeedinamerica.com/.
When I teach my course on American business etiquette to multicultural audiences I get a lot of questions on appropriate and inappropriate behavior in the American workplace.  Because norms vary across cultures, behavioral norms across cultures can be inappropriate, at times shocking or even legally unacceptable and subject to a law suit. Despite the growing focus on cultural understanding during the last few decades, managing cultural differences of the international professionals and their families is often on the bottom of the priorities.  The human resources professionals need to keep in mind that although many cultures have same values and concepts (e.g. punctuality, business etiquette, romantic love, and revenge) the real difference is in how they are interpreted.  For instance, there is no doubt that romantic love in France will be different from romantic love in Iceland or Egypt. So, we need to keep in mind that socially acceptable behavior varies across cultures. What holds right in one society will not be so in the other. Consider this passage by Laura Klos-Sokol, cited in R. Nolan’s excellent book “Communicating and adapting across cultures”: “Imagine a professional meeting beginning like this: a woman enters an office and introduces herself, extending her hand to shake only to have him kiss it. Next, he helps her off with her coat and takes her by the arm to usher her over to a chair three feet away.  This is the Polish way: she could sue for it in the United States”.  Many times I have encountered similar behavior in my native Armenia and Russia. This  was part of good manners and was considered  “classy” behavior.  In some cultures, males are expected to be dominant and gallant.  On the other hand, when I first experienced the American “bear hug”[1] in Armenia with a man from the US, it made me very uncomfortable and I was relieved that my fellow countrymen were not there to witness such a “frivolous” gesture. Professionals moving  to the United States must take into consideration the unspoken rules of gender interaction accepted in this country.  Not knowing the rules may become traumatic and even dangerous from a legal perspective – the employer may be sued for sexual harassment.   On the other hand, a female student of mine from Northern Brazil told me once how she missed that whistle of admiration (or tease, I thought) the men would produce when she would pass by.     It may be normal in some Northern Brazilian workplaces to whistle when an attractive woman will pass by. Whistle – is not something you would expect a man to do in American streets or workplace, even if you are a Sophia Loren or Miss America.  Men in Italy are notorious for whistling at attractive women in such a manner that would make most American construction workers blush. …  Italian, Brazilian and Armenian  women may not take offense at such behavior and even take it as expression of appreciation. As a rule, professional women in the US would not appreciate it.  This can be very disturbing and threatening for Northern American women and they may consider this humiliating and discriminating. As a nation, Americans are committed to equal rights for women.  For this reason women are expected to be treated as equal to men. Many countries throughout the world have sexual harassment laws in place.  However, different nations have different interpretations of them.  That is why I define sexual harassment as “inappropriate (from American standpoint) behavior when interacting with the opposite sex.” (Ameri$peak, Succeed in America Books, 2006, p. 66). In business world, lack of information about etiquette and unspoken rules on gender interaction and norms can create misunderstanding crucial for an individual’s success.    

 

To help your foreign-born employees understand behavioral norms in the US workplace  
  1. Consider the possibility that you actually have a problem.  Never assume that your employees know the intricacies of gender interaction in the US or you will have a problem or even… get sued!
  2. Think about getting a professional to conduct a training program and set expectations about American workplace culture.
 
[1] Bear hug is a rigorous, emotional embrace which signifies a greeting  (the individuals’ hands embrace each other and upper parts of the body come in close contact for a second or two) –NV, see Ameri$peak™ update at www.SucceedinAmerica.com .